Breakout

Zoe Kasper

VP, Employee Experience, Lincoln Financial

Zoe Kasper is Vice President of Employee Experience at Lincoln Financial, leading Lincoln’s enterprise-wide efforts to bring our Employee Value Proposition (EVP) to life, ensuring that every stage of the employee lifecycle reflects our core values and commitment to an exceptional workplace experience. She partners across HR and the business to embed the EVP into talent strategies, communications, and programs that attract, engage, and retain top talent.

Under Zoe’s leadership, the Employee Experience team drives initiatives that amplify employee voice, foster belonging, and align behaviors with Lincoln’s values. By leveraging insights from employee listening and market trends, Zoe ensure the EVP remains a dynamic, authentic reflection of what makes Lincoln a great place to work.

Zoe has nearly 20 years of industry experience working in workplace culture and HR technology roles. Prior to joining Lincoln Financial in 2022, she spent 15 years consulting with large organizations to design and implement employee listening strategies, analyze data and synthesize feedback to support company culture through actionable engagement insights.

Zoe holds a bachelor’s degree in sociology and a master’s in human resources from The Pennsylvania State University.

Why attend

Sessions

Breakout session

Wednesday, April 29, 2:00PM - 2:30PM

Recognition that Resonates: A Four-Year Journey of Relevance

SHOWCASE

Join Zoe Kasper, VP of Employee Experience, and Jennifer Myers, Senior Consultant of Employee Experience at Lincoln Financial to learn about their journey of launching and growing their employee recognition program – from its foundational purpose to its strategic role in shaping their employee value proposition. You will gain insight into why the program was launched, the core elements that make it work, and the common pitfalls they’ve successfully avoided along the way. Together, you’ll explore how their approach has evolved in tandem with organizational changes, and how they’re embedding recognition into the fabric of Lincoln Financials' culture. They will also highlight emerging trends observed and offer a look ahead at how they plan to continue innovating and amplifying the impact of recognition across the workforce.

Key takeaways:

Reflect on the evolution of Lincoln Financials’ recognition program over four years, understanding its origins, foundational design, and the strategic reasons for its launch.
Analyze the key lessons learned and common pitfalls avoided, highlighting how proactive adjustments and thoughtful enhancements have sustained engagement and relevance
Explore how the program has matured into a core element of Lincoln Financials’ Employee Value Proposition (EVP), and examine future plans to scale, innovate, and deepen its impact across the organization.

Zoe Kasper