Melissa Dawn Simkins

Founder, The She-Suite®

Melissa Dawn Simkins 2 with logo

Melissa Dawn Simkins is on a mission to transform more than 1 million leaders around the world by 2032. As CEO of Velvet Suite® and Founder of The She-Suite®, her firm pioneered the M.V.P. formula, a proprietary and proven approach to empower working women to live and lead with your whole life. Through this playbook approach, the company has been the catalyst to accelerate a new league of future-ready leaders – beating industry benchmarks in advancement and retention year over year. 


Coined “the first lady of personal branding,” Melissa is a sought-after advisor to influencers from C-Suite Executives to Professional Athletes to Celebrities to everyday leaders from various walks of life. The Brand Leadership Institute® is the company’s signature offering, the first personal brand leadership accelerator curriculum and community currently serving 26 countries around the world. Velvet Suite’s work is proven, tested, and trusted by organizations such Procter & Gamble, Boston Scientific Corporation, The National Football League, Ingredion, Colgate-Palmolive, BAE Systems and more. A southern girl at heart, Melissa learned the value of service as a way of life from her family and community. Most importantly she is a proud wife, mother, sister, daughter, friend, and believer who aspires to live each day with purpose.   

You are future-proof
Tuesday, April 16
2:40 pm - 3:30 pm CT
Empowering Women’s Advancement: How to Set a New Standard for Culture
Breakout Session
Despite advancements in gender equality, women continue to encounter significant obstacles in More details corporate environments. In fact, it's estimated that globally less than one third of leadership positions are held by women, even though they make up nearly half the workforce. Moreover, women of color often face compounded barriers to advancement across various echelons of employment.

The She-Suite® and WHiQ partnered on a groundbreaking study to delve into the nuanced experiences of women in the workplace. Drawing on firsthand narratives of the She-Suite participants and survey results from a sample of employees who identify as female, this research sheds light on the challenges hindering women's progress and advocates for the implementation of strategic recognition to foster more inclusive work cultures.

In this session, Melissa Dawn Simkins, the Founder of the She-Suite®, Dr. Meisha-ann Martin, Senior Director of People Analytics and Research, and Julian Wright, People Analytics and Research Consultant, both from Workhuman, will engage in a compelling discussion exploring the multifaceted challenges and hidden barriers impeding women's advancement in the workplace.

Key topics of discussion include:
  • Actionable strategies to establish clear pathways for the advancement and increased representation of women in corporate hierarchies.
  • Practical advice on fostering an inclusive organizational culture that actively combats gender biases and promotes diversity.
  • A comprehensive examination of the strategic utilization of recognition mechanisms to cultivate equitable and empowering workplaces.
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Talent & Recruiting
Learning & Development
People, Culture & Experience
Employee Communication
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More connection.
Less distraction.

Our 9th conference is focused on cutting out the noise and getting to the heart of HR’s top priorities and issues. See you in Austin.

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