breakout

Maceo Owens

Founder & CEO, The ERG Movement

Maceo Owens, the founder of The ERG Movement and a Gen Z global thought leader in the ERG space, has made a significant impact as a keynote speaker and ERG coach for numerous organizations worldwide. With an impressive track record of empowering companies, Maceo has been recognized and featured in prominent publications, including FORBES. Her expertise and insights have earned her accolades and spotlights across various platforms, solidifying her reputation as a trusted authority in the field of Employee Resource Groups (ERGs).With a deep-rooted commitment to promoting authenticity and equity in the workplace, Maceo champions the power of ERGs to drive positive change. Drawing from her strong background in business development and marketing, she has crafted The ERG Movement into a comprehensive resource platform. This platform encompasses a thriving community - ERG Champs - where ERG leaders can exchange ideas and access development opportunities, an insightful podcast featuring interviews with ERG professionals, and a dynamic daily resource center brimming with tools and information to support ERG success.Maceo's unique approach and engaging style have earned her the title of "The ERG Homegirl" among her peers. She regularly shares valuable insights and practical advice on ERG development through her LinkedIn posts, delivering knowledge in a straightforward and relatable manner. Passionate about helping others succeed, Maceo is a catalyst for positive transformation in the workplace, working tirelessly to create environments where authenticity and inclusivity thrive.

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Sessions

Breakout session

Tue, May 13, 2:50 pm - 3:40 pm MT

Data-Driven Strategies for Empowering ERGs Through Recognition: A Playbook for Impact

RISE UP FOR YOU

To build Employee Resource Groups strategies that drive lasting impact and meaningful change, it starts with the right playbook. ERGs are essential for creating belonging and engagement, but they also come with challenges like burnout and uneven organizational support. In this session, we’ll dive into a data-backed, actionable framework to ensure your ERGs not only thrive but drive real cultural and business change. You’ll learn how to use recognition to amplify ERG contributions, and reduce stress for participants. By making recognition a central piece of an ERG strategy, you’ll foster sustainable programs that don’t just exist—they make a measurable difference.

Key takeaways include:

Build ERGs with staying power using a recognition-first approach that integrates seamlessly with your organization’s culture.
Amplify the visibility and impact of ERGs while strengthening their alignment with business goals.
Address common challenges like burnout and uneven support with personalized recognition for leaders and participants

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DEI & Neurodiversity | Employee Engagement & Experience | ERGs & Workplace Culture | Workplace Culture & Innovation

Maceo Owens

Isha Vicaria, Ph.D

Meisha-ann Martin, Ph.D.

Not your average HR conference

World-class speakers boldly tackling today’s most urgent topics. Personalized content thoughtfully-curated to your role and goals. Next-level networking experiences that connect leaders from all over the world.

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